A referral card on your link-in-bio page, and where it should sit

Your page has room for everything, and that is the problem. Cards are unlimited, so there is never a moment where the system forces you to choose, and a link-in-bio page that started as three products drifts into eleven cards nobody scrolls past. A referral link belongs on that page. It just does not belong anywhere near the top.

The real cost of one more card

It is not the pixels. It is that every card on your page is a small instruction, and a page full of instructions is a page with no instruction. A visitor arriving from a video is deciding, in about four seconds, whether you have the thing they came for. A referral card competing for that moment is worse than useless, because it sends the one person who was ready to buy somewhere else entirely.

The honest difficulty is that the referral card is the only card on your page that pays you for a click rather than for your work. That makes it psychologically louder than it deserves to be. You will be tempted to move it up, give it an emoji, put it above the fold for a week to see what happens. Resist that and the card can sit there for years doing quiet, occasional good.

There is a structural argument for keeping it, though. People who scroll to the bottom of your page are not casual visitors. They are the ones reading everything, which is exactly the audience for whom a tool recommendation is relevant. A card at the bottom is aimed at the right person by accident.

What the page gives you to work with

This is worth spelling out because a lot of link pages are rented and restricted, whereas the designer here is available on the free plan in full. If you have never built the page, the link-in-bio feature is the shortest description of what you get.

Building the card properly

Ten minutes in the store designer, and then you leave it alone. The order below matters more than the wording.

A page that behaves itself

Picture an ordinary storefront: a cover photo, four products, and then two link cards at the bottom, one pointing at your newsletter and one carrying your referral link. Someone arrives from a pinned comment, buys the £18 template, and never sees either card. That is the page working correctly. Another visitor reads the whole thing because they are researching how you run your shop, reaches the bottom, and taps the referral card. That is also the page working correctly, and it required no decisions from you on the day.

Over a year the card asks nothing of you. It does not need a campaign, a countdown or a reminder email. It sits below your work and catches the small number of people for whom it is genuinely the right link. If you also mention the tool occasionally in your newsletter, the card is where those readers go looking afterwards, which is the point of having a permanent home for it. You can see the mechanics on the affiliate programme page before you commit any space to it.

The mistake most people make

Adding the referral card and then adding five more external links beside it, until the bottom of the page is a small directory of other people's businesses. Every external card is a door out of your own shop. One is a recommendation; six is an exit hall. If you genuinely use six tools worth mentioning, write about them somewhere that is designed for reading, such as a post on your blog, and put one card on the page pointing at that instead. The page keeps its job, and the recommendations get the room they need to be useful.

The whole point of a permanent card is that it removes a recurring decision. You are not going to remember to mention your referral link in March, and you should not have to. Put it below your work, write one honest line, and let the people who scroll all the way down find it on their own.