Collect Exactly What You Need With Custom Checkout Fields

Picture this: someone buys your coaching call at 11:47pm. You're thrilled — until you realize you have no idea what time zone they're in, what they actually want to work on, or which email they use for Zoom. So you do what every exhausted creator does. You open your inbox, type out an apologetic "hey, quick question," and wait. Maybe they reply in an hour. Maybe they reply in three days. Maybe they never reply, and now you're holding a paid booking with zero information and a growing sense of dread.

That back-and-forth isn't a you problem — it's a missing-field problem. And on store.fan, it takes about thirty seconds to fix, forever.

The feature: a question builder built right into checkout

Custom checkout fields let you add your own questions to any product's buy flow — right between "here's what you're getting" and "here's my card number." Need a shipping address for a physical add-on? Add it. Need to know someone's fitness level before a coaching call? Add it. Need a T-shirt size, a Discord username, a preferred session time, or just "what's your biggest challenge right now?" — add it, and it becomes part of buying, not a follow-up chore.

You choose the field type: a short text box, a longer text area for detailed answers, a dropdown to pick one option, radio buttons, or checkboxes when more than one answer applies. You write the label yourself, in your own voice. And you decide, field by field, whether it's optional or required — so if you truly cannot deliver without an answer, the buyer simply cannot finish checkout without giving it to you.

Why it feels effortless

The reason this feature is so satisfying isn't just that it exists — it's when it happens. You're not sending a follow-up form that competes with a buyer's inbox, their attention span, or their willingness to do one more thing for you after they've already handed over money. You're asking while they're still mid-motion, wallet out, focused, already tapping through your checkout. That's the single easiest moment to get a real, complete answer out of anyone.

Setting it up takes less time than writing the follow-up email you'd otherwise send. Open the product in your dashboard, add a field, choose its type, write the label, decide if it's required, save. That's the whole workflow. No forms tool to connect, no separate link to send, no code.

The old way vs. the store.fan way

I used to lose a full day on every coaching booking just waiting for people to answer my 'what do you want to work on' email. Now it's just... there, waiting for me, the second they pay.— A creator using store.fan for 1:1 coaching calls

Where this feature shines

• Coaching calls: ask for goals, experience level, or timezone before the session, not after booking
• Physical or hybrid products: collect a shipping address or size without a separate checkout system
• Courses and memberships: capture a Discord handle, learning goal, or starting point on day one
• Webinars: ask what topic they most want covered so you can tailor the session
• Personalized digital products: get a name for a custom template, a business name for a logo pack, or any detail your delivery depends on

And because every answer is stored with the order, it shows up right alongside that customer in your dashboard — so when you're prepping for a call or fulfilling a custom order, everything you need is one glance away, not buried in three different email threads.

See it for yourself

Want to see how a fully built-out storefront looks and feels before you commit to anything? Check out a live example store to get a sense of how products, checkout, and delivery all fit together. Then when you're ready, it takes minutes to set up your own — create your store and add your first product with its own custom questions today.